This post contains affiliate links, which means I may earn a commission if you make a purchase through these links, at no extra cost to you.   How to Use Your Website to Get on Google's First Page   Search engine optimization is the practice of aligning your website with search engine ranking factors (SEO). You should not necessarily optimize your entire site at once, but rather each individual page on your site. Here's how to go about it:     1. Choose your keywords Determine which search queries you want Google to respond to with your website pages first. These are known as...

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  This post contains affiliate links, which means I may earn a commission if you make a purchase through these links, at no extra cost to you.   What Exactly Is SEO (Search Engine Optimization)?   SEO is an abbreviation for "search engine optimization." In layman's terms, it refers to the process of improving your website so that it appears more prominently when people search for products or services related to your company on Google, Bing, and other search engines. The higher your pages appear in search results, the more likely you are to attract attention and attract new and...

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  This post contains affiliate links, which means I may earn a commission if you make a purchase through these links, at no extra cost to you.   What is the Definition of Email Marketing?       Email marketing is as distinct as it is effective. Not only is it considered digital marketing, which is already highly effective in today's connected world, but it's also a type of direct marketing in which you contact prospects directly, right in their email inboxes. Email marketing is extremely versatile because it can be used to promote any number of products or services, including the...

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    This post contains affiliate links, which means I may earn a commission if you make a purchase through these links, at no extra cost to you.   What Does the New Google Search Era Mean for SEO?   Google not only changes how it presents information to users and updates algorithms, but it also changes how users search. SEO best practices evolve year after year, so it's essential to stay current on adequately optimizing a website today.   Signs of Authenticity and Utility Since April 2021, Google has released five Product Review Updates. The associated guidelines for writing...

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